{"id":7804,"date":"2019-05-06T09:54:29","date_gmt":"2019-05-06T09:54:29","guid":{"rendered":"https:\/\/www.qeretail.com\/blog\/?p=7804"},"modified":"2019-07-11T05:08:20","modified_gmt":"2019-07-11T05:08:20","slug":"ecommerce-growth-in-recent-years","status":"publish","type":"post","link":"https:\/\/www.qeretail.com\/blog\/ecommerce-growth-in-recent-years","title":{"rendered":"How eCommerce Changed the Playing Field Between Businesses and Consumers"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Are you contemplating of starting own business or exploring ways to stay on top amid competition? Then mastering the ins and outs of eCommerce can help you a lot in improving your strategy, acquiring more customers, and increasing revenue. After all, more and more people are turning to electronic shopping. It has now become an indispensable experience that many can\u2019t live without.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Technologies and innovations changed the way businesses and consumers interact and transact. Before you venture out into the highly competitive world of online business, you must first understand how it works. If you look at the growth of retail eCommerce sales worldwide, you will see that the overall revenue could reach a <\/span><a href=\"https:\/\/subscriptionly.net\/future-of-ecommerce-infographic\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">staggering $4.5 trillion by 2021<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h3><b>eCommerce Stats and Trends<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Many eCommerce trends dominate the market these days, and they could eventually dictate the future. Few of them are jotted down below. Have a look,<\/span><\/p>\n<h3><b><i>Personalized Experience<\/i><\/b><\/h3>\n<p><span style=\"font-weight: 400;\">For one, personalized experience is highly preferred by many consumers, with 43% of them citing that they choose companies that personalize their experience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This can be done through product recommendations and relevant content that make shopping easier. When a consumer searches for a dress in an online retailer website, showing irrelevant results that have nothing to do with dresses is a big no-no. In fact, 74% of people hate being shown irrelevant content.<\/span><\/p>\n<h3><b><i>Using Multiple Channels<\/i><\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Another aspect of eCommerce that you should look into is the use of<\/span><a href=\"https:\/\/blog.hubspot.com\/blog\/tabid\/6307\/bid\/22762\/4-tips-for-effective-multi-channel-ecommerce.aspx\" target=\"_blank\" rel=\"noopener noreferrer\"> <span style=\"font-weight: 400;\">multiple channels<\/span><\/a><span style=\"font-weight: 400;\">. A great website supported by social media platforms like Instagram, Facebook, and Twitter is more appealing to consumers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Remember, many people now use different platforms when doing online shopping. Using social media and emails for sales and campaigns could help you outperform the competition by 300%.<\/span><\/p>\n<h3><b><i>Customer Service<\/i><\/b><\/h3>\n<p><span style=\"font-weight: 400;\">When it comes to customer service, it is important to resolve problems and address complaints more quickly. Good customer service experience guarantees <\/span><a href=\"https:\/\/neilpatel.com\/blog\/benefits-and-importance-of-customer-satisfaction\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">customer satisfaction<\/span><\/a><span style=\"font-weight: 400;\">. Research shows that 42% of B2C customers purchase more when they are satisfied with the shopping experience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To achieve this, many businesses have started using automation in their customer support and services. Features like live chat and chatbots can provide quick response to customer queries and problems.<\/span><\/p>\n<h3><b><i>Mobile Optimization<\/i><\/b><\/h3>\n<p><a href=\"https:\/\/www.forbes.com\/sites\/jaysondemers\/2018\/04\/06\/the-7-most-important-factors-for-mobile-optimization\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Mobile optimization<\/span><\/a><span style=\"font-weight: 400;\"> is another part of eCommerce that needs your attention. Mobile is slowly taking over desktop shares in traffic, with 56% of consumers using a mobile device to research products. It is projected that by 2020, mobile eCommerce will make up 45% of total eCommerce revenue, translating to $284 billion.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, designing and organizing your website to make it more mobile-friendly is a must. Not only will you give potential customers a satisfying user experience but you will also increase the conversion rate.<\/span><\/p>\n<h3><b>Overall Takeaway<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The growth of eCommerce is rapid, and it could leave you in the dust if you are not careful. It is vital for you to keep up-to-date with the latest trends to stay one step ahead of competitors. Knowing these trends will also help you come up with innovations that will make your business stand out.<\/span><\/p>\n<div class=\"author-details no-gutters col-xs-12\">\n<div class=\"author-image\"><img decoding=\"async\" src=\"https:\/\/www.qeretail.com\/blog\/wp-content\/uploads\/2019\/05\/josh-wardini.jpg\" alt=\"josh wardini\" \/><\/div>\n<div class=\"author-description\">\n<p class=\"text-uppercase\">by <strong><span class=\"author-name\" style=\"color: #3366ff;\">Laurice wardini, <\/span><\/strong><span class=\"author-name\" style=\"color: #3366ff;\">Community Manager at Subscriptionly<\/span><\/p>\n<div class=\"author-bio no-gutters\">\n<p><em>Laurice Wardini is the Community Manager at Subscriptionly.net, a detailed subscription box review website. She writes comprehensive reviews of the top subscription boxes on the market, showing what comes inside and what to expect. Her passion for writing allows her to be a digital nomad, working remotely while traveling the world. While not writing, she enjoys going on walks, meditating, and playing with animals.<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Are you contemplating of starting own business or exploring ways to stay on top amid competition? Then mastering the ins and outs of eCommerce can help you a lot in improving your strategy, acquiring more customers, and increasing revenue. After all, more and more people are turning to electronic shopping. It has now become an &hellip; <a href=\"https:\/\/www.qeretail.com\/blog\/ecommerce-growth-in-recent-years\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">How eCommerce Changed the Playing Field Between Businesses and Consumers<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":17,"featured_media":7805,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[970],"tags":[65],"class_list":["post-7804","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce-marketing","tag-e-commerce"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Growth of eCommerce in Recent Years - QeRetail Blog<\/title>\n<meta name=\"description\" content=\"Read some amazing stats and future predictions about eCommerce business. Know key points of the new business model and more. For such blogs visit QeRetail.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.qeretail.com\/blog\/ecommerce-growth-in-recent-years\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Growth of eCommerce in Recent Years - QeRetail Blog\" \/>\n<meta property=\"og:description\" content=\"Read some amazing stats and future predictions about eCommerce business. Know key points of the new business model and more. For such blogs visit QeRetail.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.qeretail.com\/blog\/ecommerce-growth-in-recent-years\" \/>\n<meta property=\"og:site_name\" content=\"Blog | QeRetail\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/QeRetail\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-06T09:54:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-07-11T05:08:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.qeretail.com\/blog\/wp-content\/uploads\/2019\/05\/Josh-Wardini-guest-post.png\" \/>\n\t<meta property=\"og:image:width\" content=\"850\" \/>\n\t<meta property=\"og:image:height\" content=\"384\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Qe Contributor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@QeRetail\" \/>\n<meta name=\"twitter:site\" content=\"@QeRetail\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Qe Contributor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.qeretail.com\/blog\/ecommerce-growth-in-recent-years#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.qeretail.com\/blog\/ecommerce-growth-in-recent-years\"},\"author\":{\"name\":\"Qe Contributor\",\"@id\":\"https:\/\/www.qeretail.com\/blog\/#\/schema\/person\/e4ad4fb123e1949e4bd19bee2db52eb0\"},\"headline\":\"How eCommerce Changed the Playing Field Between Businesses and Consumers\",\"datePublished\":\"2019-05-06T09:54:29+00:00\",\"dateModified\":\"2019-07-11T05:08:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.qeretail.com\/blog\/ecommerce-growth-in-recent-years\"},\"wordCount\":578,\"image\":{\"@id\":\"https:\/\/www.qeretail.com\/blog\/ecommerce-growth-in-recent-years#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.qeretail.com\/blog\/wp-content\/uploads\/2019\/05\/Josh-Wardini-guest-post.png\",\"keywords\":[\"eCommerce\"],\"articleSection\":[\"eCommerce Marketing\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.qeretail.com\/blog\/ecommerce-growth-in-recent-years\",\"url\":\"https:\/\/www.qeretail.com\/blog\/ecommerce-growth-in-recent-years\",\"name\":\"The Growth of eCommerce in Recent Years - QeRetail Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.qeretail.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.qeretail.com\/blog\/ecommerce-growth-in-recent-years#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.qeretail.com\/blog\/ecommerce-growth-in-recent-years#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.qeretail.com\/blog\/wp-content\/uploads\/2019\/05\/Josh-Wardini-guest-post.png\",\"datePublished\":\"2019-05-06T09:54:29+00:00\",\"dateModified\":\"2019-07-11T05:08:20+00:00\",\"author\":{\"@id\":\"https:\/\/www.qeretail.com\/blog\/#\/schema\/person\/e4ad4fb123e1949e4bd19bee2db52eb0\"},\"description\":\"Read some amazing stats and future predictions about eCommerce business. 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